CURRENT

 

Here’s a little bit about me…I’m an innovative, and highly creative brand strategist with 16 years of experience in brand development and management, using design thinking, user research, and business strategy to create innovative solutions that align with organizational goals. I have a proven track record of developing and executing creative strategies and national integrated campaigns that drive significant increases in brand awareness, growth and engagement. Whatever project I’m working on, I bring strong analytical skills to create effective strategies and design solutions, while driving consistent message and brand alignment across all media; ensuring that brand initiatives deliver measurable value.


PROFESSIONAL EXPERIENCE

 

01.2024-present. Senior Brand Strategist

Nationwide Children’s Hospital | The Kids Mental Health Foundation | Columbus, Ohio

04.2022-01.2024. Senior Art Director

Nationwide Children’s Hospital | The Kids Mental Health Foundation (formerly On Our Sleeves) Columbus, Ohio

05.2021-04.2022. Senior UX/UI Consultant

Thirty-One | Columbus, Ohio

2014-Present. Founder & Illustrator

Books With Purpose, (Books-With-Purpose.com), Columbus, Ohio

03.2012-Present. Owner, Creative Director

EmCo. Creative | Columbus, Ohio

11.2010-03.2012. Senior Graphic Designer

OhioHealth | Columbus, Ohio

02.2008-11.2010. Senior Digital Designer

Mettler Toledo, Inc. | Columbus, Ohio

08.2007-12.2007. Digital Designer & Animator

Capazine, Online magazine for Capazoo.com | Miami, Florida

08.2006-08.2007. Faculty, Department of Fine Arts

The Haverford School | Philadelphia, PA. I was responsible for creating the curriculum of five new classes that focused on graphic design, web design, animation and video, as well as painting, drawing and art theory.

SKILLS

 

Creative Direction, Art Direction, Integrated Campaign Development, Brand Architecture, Social Media Management, Market Research, Data Analysis, Innovation & Creative Problem Solving, Leadership, Strategic Planning, Brand Activation, Project & Cross-Functional Team Management, Brand Standards & Guidelines, UX/UI Principles and ADA Compliance, Storytelling, Content Creation, Content Calendar Development, Reporting & Presentation, Brand Management & Positioning, Brand Engagement, Brand Awareness, Budget Management, Photo Editing, Document Layout

Software/Apps—Adobe CC (expert knowledge Photoshop, Illustrator, InDesign, After Effects), Figma, Sketch, Slack, Miro, Office 365, Google Docs, Workfront, Basecamp, Monday

EDUCATION

 

2021. UX/UI 10-Week Intensive

General Assembly | London

2006. Master of Fine Arts, Graphic Design Emphasis

University of Pennsylvania | Philadelphia, PA

2003. Bachelor of Arts, Painting & Drawing

The Ohio State University | Columbus, OH

ORGANIZATIONS

 

Present. Columbus Society of Communicating Arts

Present. Together Digital

2015-Present. The Ohio State University | Licensee

2008-2014. Columbus Museum of Art | Volunteer / Fundraising



Awards

 

2009. nominee, Tiffany Foundation Grant

2006. travel grant recipient, Royal College of Art, London Exchange Program

2006. nominee, 40th Street Residency

Philadelphia, PA

2005. nominee, Dedalus Foundation

A distinguished national award for work in the visual arts

References

 

Please contact me for a list of references.

Interests

 

Cooking, travel, history

Let’s work together!

Have further questions about my experience? Let’s get this answered.