CURRENT
Here’s a little bit about me…I’m an innovative, and highly creative brand strategist with 16 years of experience in brand development and management, using design thinking, user research, and business strategy to create innovative solutions that align with organizational goals. I have a proven track record of developing and executing creative strategies and national integrated campaigns that drive significant increases in brand awareness, growth and engagement. Whatever project I’m working on, I bring strong analytical skills to create effective strategies and design solutions, while driving consistent message and brand alignment across all media; ensuring that brand initiatives deliver measurable value.
PROFESSIONAL EXPERIENCE
01.2024-present. Senior Brand Strategist
Nationwide Children’s Hospital | The Kids Mental Health Foundation | Columbus, Ohio
04.2022-01.2024. Senior Art Director
Nationwide Children’s Hospital | The Kids Mental Health Foundation (formerly On Our Sleeves) Columbus, Ohio
05.2021-04.2022. Senior UX/UI Consultant
Thirty-One | Columbus, Ohio
2014-Present. Founder & Illustrator
Books With Purpose, (Books-With-Purpose.com), Columbus, Ohio
03.2012-Present. Owner, Creative Director
EmCo. Creative | Columbus, Ohio
11.2010-03.2012. Senior Graphic Designer
OhioHealth | Columbus, Ohio
02.2008-11.2010. Senior Digital Designer
Mettler Toledo, Inc. | Columbus, Ohio
08.2007-12.2007. Digital Designer & Animator
Capazine, Online magazine for Capazoo.com | Miami, Florida
08.2006-08.2007. Faculty, Department of Fine Arts
The Haverford School | Philadelphia, PA. I was responsible for creating the curriculum of five new classes that focused on graphic design, web design, animation and video, as well as painting, drawing and art theory.
SKILLS
Creative Direction, Art Direction, Integrated Campaign Development, Brand Architecture, Social Media Management, Market Research, Data Analysis, Innovation & Creative Problem Solving, Leadership, Strategic Planning, Brand Activation, Project & Cross-Functional Team Management, Brand Standards & Guidelines, UX/UI Principles and ADA Compliance, Storytelling, Content Creation, Content Calendar Development, Reporting & Presentation, Brand Management & Positioning, Brand Engagement, Brand Awareness, Budget Management, Photo Editing, Document Layout
Software/Apps—Adobe CC (expert knowledge Photoshop, Illustrator, InDesign, After Effects), Figma, Sketch, Slack, Miro, Office 365, Google Docs, Workfront, Basecamp, Monday
EDUCATION
2021. UX/UI 10-Week Intensive
General Assembly | London
2006. Master of Fine Arts, Graphic Design Emphasis
University of Pennsylvania | Philadelphia, PA
2003. Bachelor of Arts, Painting & Drawing
The Ohio State University | Columbus, OH
ORGANIZATIONS
Present. Columbus Society of Communicating Arts
Present. Together Digital
2015-Present. The Ohio State University | Licensee
2008-2014. Columbus Museum of Art | Volunteer / Fundraising
Awards
2009. nominee, Tiffany Foundation Grant
2006. travel grant recipient, Royal College of Art, London Exchange Program
2006. nominee, 40th Street Residency
Philadelphia, PA
2005. nominee, Dedalus Foundation
A distinguished national award for work in the visual arts
References
Please contact me for a list of references.
Interests
Cooking, travel, history
Let’s work together!
Have further questions about my experience? Let’s get this answered.